Google Turns On Text Ads In Google Maps
Originally uploaded by Larsz
Google Turns On Text Ads In Google Maps(October 9, 2008 TechCrunch)
With Google’s stock down $100 in the past two weeks, the company all of a sudden isn’t so shy about pulling every advertising lever it can reach. So far this week, we’ve seen new click-to-buy buttons on YouTube (YouTubevertorials), AdSense for Flash games, and now text ads are appearing at the bottom of Google Maps.
I hear that this advertisement can make it jump to the Web site as well as the search advertisement according to the article.
It seems to be interesting if becoming new advertising that uses the map.
In addition, it introduces how much person uses Google Maps and how much page view arose in this article.
According to comScore, 131 million unique visitors worldwide checked out Google Maps in August. They generated 1.3 billion pageviews.
The advertisement might not have been applied to it though a lot of people were using Google Maps.
Two are thought as timing that Google applied the advertisement to Google Maps.
- Because stock prices fell.
- Because Google Map was used by people, and infiltrated well.
What advertising development will Google show in the future?