It’s Going To Be A Grinch Christmas: Slowdown Forecast For Online Holiday Sales
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It’s Going To Be A Grinch Christmas: Slowdown Forecast For Online Holiday Sales (October 3, 2008 TechCrunch)
With credit tightening and consumer confidence shaky, you know this is going to be a tough year for holiday sales. A forecast that came out this morning from Lehman Brothers (now Barclays Capital), puts Internet sales over the upcoming holiday season growing at just 8 percent, compared to 19 percent growth last year (and 26 percent in 2006).
It is natural that the Christmas sales and the Holiday sales become severe if it is this situation under.
The mind of the consumption of people is cold.
The influence is sure to go out to not only the E-commerce site but also the advertising dependence type enterprise such as Google by this.
There must be a lot of enterprises that become crucial moments in the winter of this year.
However, it says under such a situation in Japan like this.
The pinch is a chance.
